
About Me & Vision
I'm Alex and the proud owner of Alex Benjamin Fitness. I’m a qualified Personal Trainer and Nutritional Advisor based in Bricket Wood, Hertfordshire with over 15 years experience in the fitness industry. I have an extensive track record of delivering success to clients and have over 100 five star reviews on various Google platforms.
I’m incredibly passionate about health and fitness and have been my entire life. When I qualified as a personal trainer, I never saw myself working in a commercial gym because I wanted to create something truly unique and fitness accessible to as many people as possible.
Commercial gyms are great but there’s a sense amongst many that they often too busy and for those lacking in confidence it can be overwhelming.
So my vision was simple. Create a private spacious gym space for sole use of my clients without compromising on the quality of the equipment. In fact many dumbbells and machines in my studio you will find in any David Lloyd, Pure Gym or Anytime Fitness! The important difference is you’re not queuing for a machine or being watched by other members!


My Overall Fitness Approach
Most people who go to the gym aren't looking to compete in bodybuilding competitions or enter fitness competitions. Most of my clients are simply wanting to look and feel better. Physical progress usually translates into losing bodyfat whilst increasing lean muscle mass. It also means moving better and that's why stretching is so important and is often overlooked and neglected.
There have been many studies showing a clear link between physical and mental health and many of my clients who have anxiety and depression receive great benefits from exercise.
My primary goal is to ensure that clients progress with their training and see tangible results. I monitor form closely and ensure clients are pushed in the correct way. I do not believe in a one size fits all approach; Every client is different!

Why Choose me?
So why should you choose to train with me?
Sometimes it requires a dose of honesty to help bring about change. If you’re looking for a personal trainer who will always tell you what you want to hear I’m probably not for you.
One thing I pride myself on is delivering great service. Training a client for 1 hour followed by “Goodbye see you next time” is not good enough. Here’s what I’ll do for you:
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On day 1 you will receive an in depth face to face consultation in which we will review your medical history, existing diet and fitness goals.
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I’ll design you a bespoke cardiovascular and weights program which will enable you to take control of your own fitness routine and help you with progress outside of our sessions. My aim is to equip my clients with the fitness expertise to if necessary ‘go it alone’.
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I will calculate your maintenance calories and design you a bespoke diet that takes into account your physical attributes as well as lifestyle.
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I will be highly responsive to any messages and questions you may have regarding any topic diet or training related.
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I will be there for you every step of the way. I will level with you – This journey will not be easy and there will be down moments. You have my word that when things are down I will be there to help you get back up and when you do achieve success I’ll be there to celebrate with you.

